Campaign Planning
I specialize in nonprofit advocacy campaigns, and can work with you to develop messaging, build partnerships, and put together a campaign strategy that will shift the debate and lay a foundation for success.
Issue Advocacy
Advancing important causes takes careful planning, strategic thinking, and targeted focus - often with limited resources. I've been there, and I can help organizations venturing into advocacy for the first time or agencies who've been doing it for decades.
SERVICES
Government Relations
Influencing public policy is a powerful step towards advancing your cause and improving things for the people and communities you serve. Whether your goals require federal, state, or local government action, I can work with you to make an impact.
Coalition Building
Building broad support for system changes requires time, patience, and experience working with all types of people and organizations. I can help identify, recruit, and build consensus across diverse partners to direct coordinated work.
TESTIMONIALS
​​
"Effie is extremely intelligent and organized, but the real game-changer is her talent when it comes to communication. She can peer through the forest of potential messages and describe the one tree that matters most to a target audience. That clarity and focus is a powerful combination."
- Andy Moore, Executive Director, National Association of Nonpartisan Reformers
​
"After serving eight years in the Oklahoma Senate, I had the opportunity to work with a broad range of lobbyists and government affairs representatives, some I came to trust and enjoy, while others raised caution flags. Effie has always stood out as one of the advocates who exuded both passion and confidence. My colleagues and I soon came to rely on her and knew we could discuss issues with the utmost professionalism and sensitivity. I highly recommend the consulting services of Ms. Rorke."
- Senator Joe Newhouse (R, Tulsa)
​
​"Effie is a skilled government relations expert and adeptly navigates complex policy issues, always with an eye on the end goal and the needs of the organization. Her ability to envision policy possibilities and balance them with political realities, shift strategy when necessary, and juggle competing interests was critical in helping us achieve some key policy wins."
- Erin Pulling, Chief Executive Officer, Food Bank of the Rockies
​
"Working with Ms. Craven was a perfect integration of high-level goal setting, with the understanding of the real world challenges we faced. She brought a wealth of experience and perspective to solve immensely challenging problems."
- Mark Seibold, Crafton Tull
​
“Our statewide housing coalition has been working with This Land Consulting for more than two and a half years, and we have been thrilled with their work in both planning and advocacy. They clearly understand the importance of public policy change and have been a key partner for us in achieving it.”
– Greg Payne, Maine Affordable Housing Coalition
​
FORMER CLIENTS INCLUDE:
American Lung Association
Campaign for Tobacco Free Kids
Feeding America
Food Bank of the Rockies
Indian Nations Council of Governments via Crafton Tull
Maine Affordable Housing Coalition
Maine Council on Aging
Maine Early Childhood Funders Group